Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from www.londondiagnosticsclinic.com (the “Site”).

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including your web browser, IP address, time zone, and some of the cookies installed on your device. As you browse the Site, we also collect information about the individual web pages or products you view, what websites or search terms referred you to the Site, and how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

  • Cookies: Data files placed on your device or computer, often including an anonymous unique identifier. For more information and how to disable cookies, visit.

  • Log files: Track actions occurring on the Site and collect data such as your IP address, browser type, internet service provider, referring/exit pages, and timestamps.

  • Web beacons, tags, and pixels: Electronic files used to record information about how you browse the Site.

When you make or attempt to make a purchase through the Site, we collect information including your name, date of birth, billing and shipping addresses, payment information (including credit card numbers), email address, and phone number. We refer to this information as “Order Information.”

When we mention “Personal Information”, we mean both Device Information and Order Information.

HOW WE USE YOUR PERSONAL INFORMATION

We use Order Information to:

  • Fulfill orders placed through the Site (process payment, arrange shipping, provide invoices/order confirmations)

  • Communicate with you regarding your order or services

  • Screen orders for potential risk or fraud

  • Send you marketing or promotional communications, if you have opted in

We use Device Information to:

  • Screen for potential risk and fraud

  • Improve and optimise the Site, including generating analytics about customer browsing and evaluating marketing campaigns

SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties to help us operate and provide services, including:

  • Laboratories: e.g., The Doctors Laboratory, to ensure accurate processing of test requests

  • Shopify: Our eCommerce platform 

  • Analytics providers: e.g., Google Analytics 

We may also share your Personal Information to:

  • Comply with laws, regulations, or legal requests

  • Protect our rights, property, or safety, or that of our customers

BEHAVIOURAL ADVERTISING

We may use your Personal Information for targeted advertisements.

DO NOT TRACK

Our Site does not alter its data collection and use practices in response to Do Not Track signals from your browser.

YOUR RIGHTS (EU RESIDENTS)

If you are a European resident, you have the right to:

  • Access personal information we hold about you

  • Request correction, updating, or deletion of your personal information

We process your information to fulfill contracts with you (e.g., processing orders) and for our legitimate business interests. Your data may be transferred outside Europe, including to the UK, Canada, and the United States.

DATA RETENTION

  • Order Information: Maintained for our records unless you request deletion.

  • Test Results: Electronic records of your results are retained for 3 months or sooner if requested.

You can request deletion by contacting us at contact@londondiagnosticsclinic.com.

CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or operational needs.

MINORS

The Site is not intended for individuals under the age of 18.

CONTACT US

For more information about our privacy practices or to make a complaint, contact us: